Esin Akan
London, UK
Year

2017-20

Industry
  • Ecommerce
Our Services
  • Search Engine Optimization (SEO),
  • Digital Advertisement;
    • Google Ads,
    • Facebook Ads,
    • Instagram Ads,
  • Social Media Management,
  • Content Marketing,
  • Email Marketing
  • Branding,
  • Market Research,
  • Competition Analysis,
  • Website Optimization

Company Profile

Esin Akan London based fashion label that focuses on convertible leather handbags was founded in 2012. The company is currently designing bags for urban women with a focus on varied events and how they might find themselves looking different from day to night according to their bag.

Esin Akan’s designer bag collection for urban women is a refreshingly new approach to the shopping experience. The material of each bag is hand-woven by skilled artisans of Turkey, and features an elegant design at a reasonable price.

Challanges

The challenges for online fashion retailers include the need to provide a unique and differentiated customer experience, the need to manage inventory and fulfillment, and the need to create an effective marketing strategy. Online fashion retailers also need to be aware of the competition from traditional retailers who are expanding their online presence.

Designer Brand
Unique Design
Dynamic Market

Solutions

Digital marketing for Esin Akan typically included creating a website, optimizing the website for search engines, developing a social media presence, and using email marketing to reach customers.

Paid advertising, such as Google Ads, was also effective. We made sure that the website was easy to navigate, the product descriptions are thorough, and high-quality images of their products were used. We posted regularly on social media and sent out email newsletters with discounts and special offers.

Results

110.24

Year over Year Growth of Organic Search

28.64

Year over Year Growth of New Users

9.56

Year over Year Growth of Revenue